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A post war Christmas 

Yes it’s been a long time between posts…that’s what opening a vintage shop can do. Now that I’m open six days a week time to blog is rare! I thought, however, that I’d take ten minutes to share a few articles and ads from the December 1946 issue of the Australian Women’s Weekly, about the first real Christmas after the end of the war…..Merry Christmas everyone đź’‹Deb

Magazine cover vintage Christmas 1946  Vintage Christmas gift cycles 1940s ad
Christmas Day lunch menu 1940sChristmas after WWII in England
1940s post war Christmas Vintage Christmas after the war
Vintage 1940s post war Christmas fashionVi gage war bride advertising 1940s

Pennsylvania 65000, The Menu, and Postum

Today while googling doing serious research I came across the The New York City Library website.  The Library has collected more than 40,000 restaurant menus dating from 1851 and have digitized them. They are now available on the library’s website for all to enjoy, including this 1942 menus from the Pennsylvania Railroad –

vintage 1940s menu 

Note the mention of rationing under beverages, and also the term “Postum.” I had to look it up On Wikipedia –

Postum is a powdered roasted-grain beverage once popular as a coffee substitute. The caffeine-free beverage was created by Postum Cereal Company founder C. W. Post in 1895 and marketed as a healthful alternative to coffee.

The “instant” drink mix version was developed in 1912, replacing the original brewed beverage.[2] Postum is made from roasted wheat bran, wheat and molasses. This 10‑calorie beverage is caffeine-free, fat-free, trans-fat-free, sodium-free, and kosher.

Although the Postum Cereal Company explicitly stated in its advertising that Postum did not taste like coffee and was not a coffee substitute, the drink enjoyed an enormous rise in sales and popularity in the US during World War II when coffee was rationed and people sought a replacement.

Aha!

There are more wartime menus on the website, but I picked this one as it reminded me of that great 1940 swing song “Pennsylvania 6-5000” recorded by Glen Miller and also the Andrew Sisters (which you can listen to here). 

  

A Delicious Christmas Dinner, 1939

Last night I watched  “Sarah Beenys Christmas at Rise Hall” on iview, which looks at how some of our Christmas traditions have come into being – such as Christmas pudding and carolling. They dress up for each period, including WWII, and eat a menu that would have been eaten at their (grand) home at the time. It’s well worth watching, but if you would like a menu a little more suited to the common person, here is one from Christmas 1939.
  

In Australia it’s so hot at Christmas that I usually make ice cream plum pudding, or even jelly. What’s more Christmassy than jelly?!
 

You may also like this menu from 1943, or this one.

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